Choosing a ticketing partner is one of the most important decisions you will make, whether you are running a venue, managing an attraction, or organising events. Your ticketing partner is not just a software provider; they are the first touchpoint for your audience...
You’ve written the copy. You’ve set up the event page. You’ve run the ads. And yet, a significant portion of your potential audience is still sitting on the fence, waiting for something to tip them over. More often than not, that something...
For years, event programming has been shaped by experience and instinct. Teams look at what worked before, apply their understanding of the audience, and build from there. That approach still has value, but on its own, it’s no longer enough. Audiences behave...
You have crafted the perfect event, secured brilliant speakers, and planned every detail down to the minute. You launch your marketing campaign, driving hundreds of potential attendees to your event page. But then, you look at your analytics: traffic is high, but...
Recent headlines and public debate have brought ticketing fees into sharp focus, with particular attention on the practices of dominant global platforms and the way fees are applied and disclosed at scale. High-profile, on-sales and consumer backlash have amplified...
Accessible events shouldn’t be an afterthought. Accessibility should be built into the very fabric of how events are designed, marketed, and experienced. That’s why LIVE IT’s integration with Nimbus Disability is such an important step forward not just for event...