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Event Positioning – Making Your Event Fit the Audience
Most events are geared towards a specific audience. The key then is to host an event that caters to your demographic. That is, it should contain elements that resonate with their age group, interests, etc.Ultimately, attendees are looking for an experience, and it’s...
10 quick-fire marketing email ideas for event planners
When planning a marketing timeline, it's not uncommon to be left with some gaps to fill - especially for content that is less sales-oriented. So we've put together 10 quick-fire email ideas to give you some inspiration.Before the event:Artist/performer focus - Choose...
What does GDPR mean for Event Organisers?
As an event organiser your ticketing system will need to be compliant, and you need to be aware that by accessing your customer information you will also become responsible and liable as a data controller.1. UK data privacy law faces its biggest change in 20...
8 ideas on how to upsell to your event attendees
A burger is great. But a burger with chips is always better. It might cost extra, but most would happily pay a little extra to upgrade their experience.This is the principle of upselling and it applies to event and tickets as much as anything else. Now is a great time...
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Planning the Perfect Valentine’s Day Event: A Step-By-Step Guide
Valentine's Day is a special day for celebrating love, and it can be quite overwhelming trying to plan the perfect event. Whether you are looking to set up an intimate dinner for two, a bigger get-together with friends and family, or a themed event for couples to...
8 Ways to Make Your Chinese New Year Event Shine: Essential Tips for Party Planners
With Chinese/Lunar New Year just around the corner, it's time to start party planning! If you're organising a Chinese New Year event, chances are you want everything to be memorable and special. But with so much traditional symbolism and intricate detail involved in...
6 New Years Resolutions for Event Organisers to Turbocharge 2023
As we enter the new year, many of us are looking for ways to make 2023 a success. One area where this is especially true is event organising. The ability to plan and execute successful events requires careful thought and attention to detail. It can be difficult to...
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