The best festival ticketing software for more sales, data, and insight
Elevate your ticketing and drive sell-out success with our industry-leading festival ticketing platform, delivering enterprise-level performance without the enterprise price tag.
LIVE IT specialises in providing robust ticketing and event management solutions tailored to the dynamic needs of festivals and live music events. From month-long festivals to large concerts and touring shows, our platform is designed to streamline operations, boost ticket sales, and elevate the audience journey. With a proven track record powering some of the world’s largest festivals in Europe and North America, LIVE IT combines advanced tools with hands-on support to ensure your event runs smoothly. From flexible payment plans and group bookings to registration pages, scanning, and custom reporting, LIVE IT gives organisers the confidence and control to focus on what matters most: creating unforgettable live experiences.
Online Ticketing
Apple & Google Pay
Group Deals
Between 20% and 50% of total ticket sales at leading festivals and major attractions powered by LIVE IT are driven by group bookings. Our Social Group Booking feature is a unique and highly effective tool, consistently delivering results for both organisers and attendees. By enabling individual payments within group purchases and offering incentives such as complimentary tickets or exclusive perks, we’ve developed a proven sales accelerator that is trusted by some of Europe’s most prominent festival brands.
Reach into the networks of your fans
Unlike a rep network (which takes uncountable hours to build), or a system that allows for customers to pay separately with no incentives (they could just bank transfer eachother), this is a simple solution with mass-market appeal.
By convincing regular buyers who would attend in groups of 2 or 3 to find more friends to come along, group ticketing is a cost-effective way to maximise ticket sales.
Run unmissable offers
By giving your group deal an expiration date – which is then displayed as a countdown on both the registration and payment pages – you create a real incentive to drive sales. This is followed up with email reminders to ensure no one misses out on your unmissable deal.
Gather tonnes more marketing contacts
If a single person buys their tickets for a group, you’re only gathering one potential email contact. If everyone is paying separately, you stand to quadruple or better the amount of data you are collecting, with obvious benefits to your marketing efforts.




Payment Plans
LIVE IT’s flexible payment plans are easy to set up, fully customisable, and designed to drive conversions—making high-value purchases more accessible for attendees while giving organisers full control of their revenue from day one via instant Stripe payouts. With clear payment schedules, automated reminders, and a seamless checkout experience, LIVE IT delivers an average 97% plan completion rate. Today, 10–20% of total ticket sales across LIVE IT-powered festivals come through payment plans—unlocking revenue that might otherwise be lost with upfront-only pricing.
Highly customisable deposits and payments
Craft the perfect payment plan for your event. Set a manageable initial deposit, and split the remaining balance into installments that suit your audience’s needs. Have as many scheduled payments at whatever dates you desire, and adjust the plan anytime to optimize sales. Offer flexibility, boost affordability, and watch your ticket sales soar.
97% completion rate
Forget chasing late payments! Our pre-authorization boasts a staggering 97% completion rate. Unlike login-based systems, fans simply click and go. Plus, you set the policy on failed plans, potentially keeping any payments received from stopped plans, maximizing your revenue stream. Streamline your finances and guarantee success with our innovative payment plans.
Customer service is easy and flexible
We provide clear payment schedules and email notifications before each charge. Fans can effortlessly update their card details, and you can adjust individual payment dates as needed. Need to cancel or reinstate a plan? It’s a breeze with our one-click system. Offer ultimate flexibility, build trust, and ensure smooth sailing for all.
Upsell add-ons
Our powerful upselling feature allows you to seamlessly offer enticing add-ons to your ticket purchases.
You can entice attendees with add-ons like food or drinks packages, or offer them exclusive access to VIP areas or after-parties. You can also sell branded merchandise, or ask for donations from participants to support a good cause.
Our new upsell functionality allows you to arrange this quickly and easily in the booking process.
Integrated in the booking process
Imagine fans adding VIP upgrades, exclusive merch, or charitable donations right at checkout. Our seamless upsell feature integrates perfectly with your ticket sales, creating a one-stop shop for attendee convenience. This translates to effortless extra revenue for you, all without bombarding fans with extra steps.
Easy setup, simple reporting
Upselling is as effortless as setting up tickets. Our intuitive platform lets you add enticing add-ons, merch, or donation options in just a few clicks. Reports seamlessly integrate with your ticket sales, providing a unified view of sales figures, stock levels, and customer data. This transparency empowers you to optimize your offerings and maximize revenue, all within a single, user-friendly dashboard.
Take charitable donations
Show your support for a charity of your choice by enabling charitable donations. Offered after tickets have been selected, the price you set becomes the default donation amount. Customers can donate more, less, or none if they choose. No tickets will be issued for donations made, and you can display your patronage with a customer banner at the top of the page.

Trusted by Europe's biggest festivals and top promoters
Thanks so much for your help with launching our 2024 tickets. There is definitely a good buzz about the line up and a smooth ticketing platform just makes it all the easier to deal with. Definitely a good move.
Festival ticketing software, packed with features
EPOS & Box Office
Make selling tickets or resolving issues a worry of the past with our easy-to-use integrated box office system.
Apple & Google Pay
With our integration, mobile users can complete their purchase in as little as 3 clicks.
Custom discount codes
Percentages or flat amounts, certain tickets or all, codes or vouchers. Anything is possible.
Custom dashboards
Take control of your data and create the views you need with Looker Dashboards.
Set up new events in minutes
Our staff will help you set up your ticket offering on our sales page.
Tesco Clubcard integration
Simplify collaborations with this retail giant, enhancing your visibility.
Simple pricing
Our platform is charged on a low-cost usage basis and does not incur upfront fees.
White label ticketing
Custom domains and extensive page editing comes as standard.
More than just software
Signing up to work with LIVE IT is not a one-time transaction, but the start of a long-term partnership. We take a consultative approach to fully understand what you need and how your business works. Once set up we’re actively invested in your success and we work hard to ensure you get the best possible results from our system. Throughout it all, our team of experts will be with you every step of the way and always on hand to provide unrivalled support.
Joel at LIVE IT was a huge support from beginning to end. He was on hand to answer questions from ourselves and clients and was always quick to respond. Where some of our clients were unsure, Joel was on hand to help. Would highly recommend.

Start streamlining your bookings today
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